Pragadish Munirathinam Nandakumar

Data-driven Senior Product Manager with 7+ years of experience leading digital commerce and UX initiatives across EMEA. Proven success in driving value optimization, scaling AI-driven solutions, and delivering measurable growth — including multi-million Euros  positive impact, double-digit engagement gains, and cross-market digital transformation for leading brands under Beko Europe.

Download Résumé

About

Data-driven Senior Product Manager with 7+ years of experience in digital commerce, UX, and analytics. Proven track record delivering measurable growth across multi-market EMEA operations, aligning product strategy with business outcomes.

Achievements

  • Beko Europe – Led multi-market digital product development across 7 EMEA markets, delivering € Triple digit in annual revenue and major UX-driven growth.

  • Beko Europe – Deployed an AI-powered shopping assistant based on ChatGPT, enabling smarter purchase journeys and doubling conversion rates.

  • Bauknecht.de – Revamped the D2C e-commerce platform, boosting CRM leads by 20%, SEO traffic by 40%, and site engagement by 35%.

  • Bauknecht.de – Established an EMEA D2C Knowledge Hub, streamlining processes and reducing IT incidents by 70%.

  • MHS Digital GmbH – Developed a newsroom analytics tool that increased content CTR by 15% and standardized tracking across 16 high-traffic sites.

  • MHS Digital GmbH – Fixed systemic under-reporting of site traffic, improving analytics accuracy by 20% and restoring advertiser trust.

  • StepStone Europe – Identified over €300K in marketing savings through data-driven campaign optimization and automated reporting.

  • NEOVOLTE – Founded and scaled an international e-commerce store with automated fulfillment and advanced analytics-led optimization.

  • CKS Foods Pvt. Ltd. – Introduced ERP and supply analytics systems that reduced production waste by 20% and procurement costs by 5%.

Experience

Beko Europe — Product Owner, EMEA (06/2024 – Present)

Own EMEA product roadmap, rollouts across 7 markets & 5 brands; KPI-led optimization.

Bauknecht.de — Digital Product Owner (06/2022 – 05/2024)

+20% CRM leads, +40% quality SEO traffic, +35% engagement. Black Friday +40% revenue with +20% users.

MHS Digital GmbH — Web Analyst (08/2020 – 05/2022)

Analytics across 16 properties (15M+/mo). Editor web app: +15% CTR; fixed -20% under-reporting.

Skills

Agile • Product Strategy • Conversion Optimization • A/B Testing • Google Analytics & GTM • SQL • Tableau • Python • Jira

Certifications & Awards

  • Certified Scrum Product Owner (Scrum Alliance)
  • Google Analytics IQ • Python for Data Science (IBM)
  • Best D2C Team in EMEA (Whirlpool, 2022)

Contact

[email protected]  •  linkedin.com/in/pragadish
Stuttgart, Germany

Scroll to Top